Innovation Perspective Measurement
Embed innovation practices and digital transformation strategies that elevate your innovation index ranking.
Slingshot · Built for the Kingdom
Specialized services for Saudi Arabia — aligned with the Digital Government Authority and Vision 2030.
We help government and enterprise organizations strengthen their performance across DGA digital indexes, adopt the National Unified Design System, and build readiness for emerging technologies — with measurable impact on national rankings.
Aligned with the
Digital Government Authority
We align our delivery with DGA frameworks and indexes — helping government and enterprise organizations measure, improve and showcase their digital maturity across the Kingdom.
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Qiyas — Innovation Perspectives
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Digital Experience Maturity
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National Design System كود المنصات
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Emerging Technologies Adoption Readiness
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Website Efficiency & Digital Content
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Digital Awards & Competitions
01 — DGA Indexes & Awards
Get ready for DGA indexes & awards.
We offer specialized services to help organizations improve their performance across DGA digital indexes and ensure full alignment with national digital standards.
Digital Experience Maturity
Enhance user journeys, usability, and service design to improve digital experience maturity and customer satisfaction.
Websites & Digital Content Efficiency
Optimize website structure, performance, accessibility, and content quality to ensure measurable improvement in evaluation results.
Emerging Technology Adoption Readiness
Assess and strengthen your organization's readiness to adopt advanced technologies such as AI and other emerging solutions.
02 — Service detail
Six service tracks, each tied to an outcome.
Service 01
Innovation Perspective from Qiyas Index
What we do
We help organizations strengthen their innovation capabilities in alignment with the Digital Government Authority (DGA) framework — covering culture, governance, partnerships and measurement.
Outcome
Higher innovation maturity and improved index positioning.
Service 02
Websites & Digital Content Efficiency Index
What we do
We optimize your digital platforms to meet DGA technical and content efficiency standards — performance, accessibility, structured content, and SEO/discoverability.
Outcome
A high-performing, compliant, and content-optimized platform aligned with DGA evaluation criteria.
Service 03
Digital Experience Maturity Index
What we do
We enhance your end-to-end digital experience to improve service maturity and user satisfaction — research, journey redesign, service blueprints and operational handover.
Outcome
Improved digital experience maturity and measurable user satisfaction growth.
Service 04
Emerging Technology Adoption Readiness Index
What we do
We assess and strengthen your readiness to adopt emerging technologies in line with DGA expectations — AI, agentic systems, data platforms and process automation.
Outcome
Stronger technological positioning and improved readiness ranking.
Service 05
Digital Awards & Competitions Readiness
What we do
We prepare government entities and digital products to compete in national and international digital awards — from narrative and submission packaging to evidence, demos and showcase materials.
Outcome
A sharper, award-ready story with evidence — improving your odds across DGA awards, GovTech competitions and regional benchmarks.
Service 06
National Design System of Saudi Arabia كود المنصات
What we do
We support government entities in adopting and implementing the National Unified Design System in alignment with the Digital Government Authority requirements.
Outcome
A fully compliant, consistent, and nationally aligned digital platform that reflects unified government identity standards.
- National alignment
- Standards
- Consistency
- Unified government identity
- Compliance
Delivered in partnership
With Master Team — a subsidiary of Master Works.
Our Saudi services are delivered jointly with Master Team, a leading Saudi software & AI company, and its parent group Master Works — combining Slingshot's innovation, design and AI expertise with their on-the-ground delivery scale across the Kingdom.
Active product in the Kingdom
Measure real service quality with Taqassi.
An AI-driven mystery-shopping platform designed for Saudi government entities, banks, retail and hospitality — Taqassi turns every customer touchpoint into measurable evidence you can act on. Built and operated by Slingshot.
- AI-driven mystery shopping across branches, channels and digital services
- Arabic-first methodology calibrated to the Saudi context
- Real-time dashboards mapped to DGA-relevant KPIs — CSAT, accessibility, journey quality
- Auditable evidence trail for DGA Digital Experience Maturity submissions
Frequently asked
Common questions about DGA indexes in Saudi Arabia.
Straight answers about the Digital Government Authority, Qiyas, the Digital Experience Maturity Index (DGMI), the National Unified Design System (كود المنصات), and how we deliver.
What is the Digital Government Authority (DGA) in Saudi Arabia?
The Digital Government Authority (DGA, هيئة الحكومة الرقمية) is the Saudi government body that regulates digital government work in the Kingdom. It sets policies, standards and indexes that measure how mature, efficient and user-centred a government entity's digital services are. Slingshot helps organizations align with these standards and raise their scores across DGA indexes.
What is the Qiyas Index and how does Slingshot help us improve our score?
Qiyas (قياس) is the DGA's measurement framework — including the Innovation Perspective and other government performance indexes. Slingshot helps you assess where you sit today, fix the gaps in culture, governance, partnerships and measurement, and produce the evidence pack the DGA expects. Engagements typically run 8–16 weeks and are delivered jointly with Master Team.
What is the Digital Experience Maturity Index (DGMI)?
The Digital Experience Maturity Index measures how good a Saudi government entity's digital experience actually is — clarity, accessibility, journey quality, satisfaction. Slingshot raises this score by re-researching the end-to-end journey, redesigning critical services, building service blueprints, and standing up the operating model so the gains stick.
What is the National Unified Design System (كود المنصات)?
كود المنصات is the Saudi National Unified Design System mandated by the DGA. It provides shared components, patterns, identity tokens and accessibility rules so every government platform feels like one government. Slingshot supports adoption and rollout — auditing your current platform, mapping it to كود المنصات, and shipping the migration.
How do you measure Emerging Technology Adoption Readiness?
We assess your organization across the DGA's emerging-tech readiness criteria — strategy, governance, data foundations, AI / agentic capability, talent and risk. We then build a 12–18 month roadmap to raise the score, prioritising the moves that compound (data, foundations, then capability).
How is Slingshot different from larger consulting firms in Saudi Arabia?
Slingshot is a specialized innovation partner — not a generalist firm. We focus on CX, UX, AI and digital products, not slideware. We deliver in Saudi Arabia jointly with Master Team (a leading Saudi software & AI company and a subsidiary of Master Works), so you get senior international expertise plus on-the-ground Saudi delivery scale.
Where is Slingshot based and which entities can engage you?
We work in-Kingdom from Riyadh through Master Team (Al Yasmin, Anas Bin Malik Rd). We engage Saudi government entities (B2G), state-owned enterprises and large enterprises across the Kingdom — Riyadh, Jeddah, Dammam and the Eastern Province.
Reach out
Let's get your organization index-ready.
Tell us where you are on the DGA journey — we'll respond within one business day with a tailored next step.
Riyadh, Saudi Arabia
Master Team — Al Yasmin, Anas Bin Malik Rd, Building 133, Floor 2
Email
hit@eslingshot.com